"I will Unlock $100K Hidden in Your Business in Just 45 Minutes- Without you Spending an extra Dime on Marketing or Advertising"


About The Author

Introducing the author of these blogs, Dr. Bruce Parker. Dr. Bruce is a luminary in the realm of the business of chiropractic, whose journey embodies a fusion of expertise, passion, and entrepreneurial zeal. A graduate of Palmer Chiropractic College, Iowa, Dr. Parker embarked on a mission to revolutionize healthcare standards and redefine the paradigm of patient care.

With an unwavering commitment to the principles of practice ownership as a for-profit enterprise, free from the influence of Big Pharma and the impact of medical insurance guidelines attempting to direct a practice that is the complete opposite of their organizers, which is to control the care the algorithms deem as “medically necessary” rather than chiropractically necessary, which promoted Dr. Bruce to embark on a transformative odyssey.

At the forefront of his pioneering efforts stands "Bruce Parker Coaching,” which is a groundbreaking chiropractic practice owners business program born from Dr. Parker's innovative protocols. Through this initiative, Dr. Parker empowers fellow chiropractors to optimize practice profitability, master marketing strategies, and transcend the conventional focus on pain relief, advocating instead for a holistic message of transformational health care.

Driven by a thirst for knowledge and a dedication to growth, Dr. Parker remains a stalwart champion of advancements in chiropractic practice. His impact extends far beyond professional accolades, as he embodies the ethos of #RootCause—a moniker emblematic that suggests a commitment to identifying and addressing the fundamental source of any issue or problem, rather than merely treating its symptoms. It signifies a dedication to delving deeper, understanding the underlying causes of challenges, and implementing solutions that target these root causes directly. By prioritizing the root cause, individuals or organizations can achieve more sustainable and long-lasting outcomes, leading to greater effectiveness and success in various endeavors and implementing solutions at their core.

Beyond the realm of chiropractic achievements, Dr. Parker's warm demeanor, genuine compassion, and steadfast dedication to his coaching clients underscore his role as a trusted mentor and beacon of inspiration. Whether conducting workshops, coaching sessions, or captivating audiences through speaking engagements, Dr. Parker's influence transcends boundaries, inspiring individuals to realize their fullest potential in both their practices and personal lives.

In summary, Dr. Bruce Parker emerges as a visionary leader—a catalyst for positive change shaping the future landscape of chiropractic care. With a blend of expertise, compassion, and an unyielding commitment to uncovering the root causes of challenges, Dr. Parker exemplifies the transformative power Bullet listof chiropractic principles in effecting lasting change.

blog image

Harmonizing Tradition and Innovation:

April 10, 20242 min read


In the ever-evolving realm of healthcare, the convergence of artificial intelligence (AI) and chiropractic care presents a multitude of opportunities and challenges. As chiropractors navigate this dynamic landscape, it's imperative to uphold the foundational tenets of the profession while embracing technological advancements to enhance patient care and practice efficiency.

The Synergy of Human Expertise and AI

While AI offers a plethora of potential benefits for chiropractic practice, it's essential to recognize that the human touch remains irreplaceable. Rather than viewing AI as a standalone solution, chiropractors should see it as a powerful tool to augment their expertise and amplify their impact on patient outcomes.

Strategic Focus Areas:  

To leverage the synergy between human expertise and AI technologies, chiropractors should focus on several key areas:

1. Treatment Optimization: Harnessing AI-driven insights to fine-tune treatment protocols and tailor interventions to individual patient needs.

2. Business Automation: Streamlining administrative tasks and operational processes to maximize efficiency and free up time for patient care.

3. Data-Informed Decision Making: Utilizing AI-powered analytics to derive actionable insights from patient data and inform clinical decisions.

4. Patient-Centered Engagement: Leveraging AI-driven tools to personalize patient interactions and foster meaningful relationships built on trust and empathy.

5. Continuous Improvement: Embracing a culture of learning and adaptation to integrate AI innovations seamlessly into practice workflows and enhance overall effectiveness.

Immediate Action Plan:  

Chiropractors can take proactive steps to integrate AI into their practices while maintaining a human-centric approach by:

1. Assessing current practice capabilities and identifying areas where AI tools can enhance effectiveness.

2. Exploring available AI solutions and selecting those that align with practice goals and patient needs.

3. Investing in staff training and professional development to ensure seamless integration and utilization of AI technologies.

4. Collaborating with industry peers and experts to share best practices and leverage collective knowledge.

5. Monitoring outcomes, soliciting patient feedback, and iterating on AI initiatives to continually optimize performance and enhance patient satisfaction.


As chiropractors navigate the intricate balance between tradition and innovation, they must recognize the symbiotic relationship between human expertise and AI technologies. By harnessing the power of AI as a complement to their skills, chiropractors can elevate the quality of care, streamline practice operations, and ultimately, achieve more impactful results for their patients. In embracing this harmonious approach, chiropractors can position themselves for success in an ever-changing healthcare landscape while upholding the core principles and values that define the profession.

blog author image

Dr. Bruce A. Parker

Renowned Business and Marketing Breakthrough Strategist Strategic Action Coach Suffield University Temecula, California, United States

Back to Blog

Copyright © Strategic Action Coach 2023

Privacy Policy | Terms & Conditions | Disclaimer | Contact Us